MSPmentor

Kaseya has launched a global Software as a Service partner program. Known as KSP (Kaseya SaaS Partner Program), the initiative allows partners to “promote, refer and market” Kaseya’s SaaS and IT offerings to their respective channels. It’s easy to see what’s in it for Kaseya. The bigger question: What’s in it for partners? And what are the implications for the broader managed services software market? Here are some thoughts.

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Talk about a small world. On November 13 I traded email with Mathew Dickerson, a managed service provider in Australia. He and I were discussing how Telstra — one of Australia’s top telecom service providers — may promote managed services and SaaS (software as a service) across the country.

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As part of its ongoing managed services push, Dell hopes to launch a Master MSP strategy in late 2008 or early 2009, MSPmentor has learned. The move has potential implications for anyone involved in managed services. Here are some of the preliminary details, based on a conversation I had with Greg Davis, vice president and general manager of Dell’s Americas Channel Group.

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Sometime this week, Jamcracker is expected to formally unveil its MSP LaunchPad strategy for managed service providers. Steve Crawford, Jamcracker’s VP of marketing, walked me through the LaunchPad initiative on June 17.

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The move from managed service provider to software as a service (SaaS) can seem intimidating, but the barriers to market entry continue to fall. Each week, yet another company introduces a SaaS framework that you can plug your managed services business into.

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