Your sales team knows how to sell IT solutions. But they’ve never evangelized managed services to your existing and target customers. Further complicating matters, your sales team is worried about their compensation under a managed services model. Get Started: Register to enter our Resource Center, where you’ll be able to download numerous guides to building and running your managed services business. And check back often. We post new guides in the MSPmentor Resource Center every week.
Sometimes business owners have a habit of complicating things. We spend numerous hours talking about go-to-market strategies and lead generation programs. But we forget to focus on the most basic key to success: Keeping customers happy.
Business Pundit, a blog that I read regularly, offers up these three tips for business success:
The blog includes a bit more info on each step. Check it out.
During the Ingram Micro Seismic partner conference last week, a managed service provider mentioned to me that his business region has 17 percent unemployment. Yet, the MSP claims his business is thriving. Is that too good to be true? Read More >
It’s official. Autotask and OnForce have integrated their online platforms, allowing managed service providers and solutions providers to more easily outsource IT projects to one another. The integration work debuted at Everything Channel’s Xchange ‘08 Summit, held this week in Dallas, Texas. Here’s why MSPs should care.
Sometimes, I find the most innovative managed service providers where I least expect them. A case in point: I visited Sytec Business Solutions — a managed service provider in Raleigh, North Carolina — on August 15. The company occupies an old Victorian home a few minutes from the heart of the city. There’s nothing flashy about Sytec Business Solutions or its headquarters.
But perhaps that’s the point: Instead of spending big dollars on a costly headquarters, the company seems to be plowing money into training, help desk and custom solutions for its customers. Here are some examples of what Sytec is doing right.
Sometimes, I get distracted by Web 2.0 marketing strategies. I’m always telling managed service providers how they can leverage blogs, Web video, etc., to improve their search engine optimization (SEO) and attract new customers.
I got a healthy reality check on August 13 during the Ingram Micro Seismic partner conference in Chicago. That’s where Gary Beechum, president and CEO of Intelligent Enterprise/MSP University, described some basic but effective approaches to marketing and generating sales leads. Read More >
Some of the most successful managed service providers have discovered a rather troubling trend: Their best sales pros are getting a little lazy living off recurring commissions, and aren’t motivated enough to go out and close new business toward the end of a fiscal year.
The issue was mentioned during a breakout session at the Ingram Micro Seismic partner conference in Chicago earlier today. In order to combat the problem and keep salespeople motivated year-round, some managed service providers are now building “sunset clauses” into their compensation programs. Here’s how the approach works.
During a private roundtable at the Ingram Micro Seismic partner conference in Chicago, a managed service provider shared a rather intriguing approach to sales lead generation. Here it is.
There are roughly 8,000 managed service providers in the United States, and the typical managed service provider generates $3.9 million in annual revenue.
Here are some other fast facts about typical MSPs, according to a presentation delivered today at the Ingram Micro Seismic Partner Conference in Chicago. Read More >
