BroadSign


Ingram Promotes Digital Signage SaaS

Digital signage: At first, it was considered a hardware opportunity for VARs. But a second look reveals that it’s a recurring revenue and software-as-a-service (SaaS) opportunity for managed service providers.

MSPmentor said exactly that on February 6. Now comes word that Ingram Micro, the massive distributor, plans to offer a digital signage SaaS solution from BroadSign to more than 35,000 VARs across the U.S. and Canada.

Similarly, Cisco is helping partners to master new opportunities in digital signage.

Digital Signage Meets Managed Services

Digital SignsDuring a recent stop at Dunkin’ Donuts (my daily coffee run), I noticed new digital signage promoting local businesses and special offers for coffee. It dawned on me that digital signage is a great opportunity for managed service providers. Sure, you can sell Plasma TVs and large LCD screens to businesses, but the real money is in monthly content management services for those screens.

Skeptical? Consider this piece of news from BroadSign International Inc., which specializes in hosted software for digital signage networks. Read More >

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