Posts by Eric Webster

How to Transition Your Clients to Managed Services

You’ve realized that the old break-fix model of IT service isn’t sustainable—from a profit perspective or for your peace of mind. You know that the managed services model allows you to build steady, recurring revenue, allows you to proactively manage your clients’ IT needs, and allows you to maintain systems remotely. But how do you position this evolution in service to your clients? Here are some thoughts.

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Could Push Messaging Push MSPs Into Mobile Services?

As smartphone usage has exploded—up 55% last year in the United States (comScore)—the popularity of push messaging has increased on a parallel track. Messaging gives workers more collaborative power with immediate access to what’s new in their e-mail, contacts, calendar, and social media. Push messaging makes utilizing applications on mobile devices more convenient and consistent—factors that are sure to drive the market even further. But where do MSPs fit into this market trend?

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Content: Your Most Powerful Marketing Tool

Your website is the single most important marketing tool your company has. An effective website will increase your search engine hits, capture leads, and establish you as a leading managed services provider. But the key element to building great websites is one that many technology-based companies overlook—relevant, well written content.

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User Experience Design: More Than Just a Pretty Face

user experience designIs your web-based management platform easy to use and simple to navigate? Can you identify problems and inefficiencies at glance? Can you quickly find the information you need? 
If not, then your software is costing you both time and money. Here’s why.

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