Comments on: Free: The New MSP Strategy? http://www.mspmentor.net/2009/10/22/free-the-new-msp-strategy/ Managed Services & Cloud Services Blog for VARs & MSPs Tue, 14 Feb 2012 04:20:53 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Anup Gopinath http://www.mspmentor.net/2009/10/22/free-the-new-msp-strategy/comment-page-1/#comment-50505 Anup Gopinath Mon, 26 Oct 2009 20:12:08 +0000 http://www.mspmentor.net/?p=4526#comment-50505 Sorry guys. Couldnt catch up on the discussion earlier. I believe "Free" is a great way to invoke curiosity from prospective cleints but there has to be certain restrictions on the duration of usage. Sorry guys. Couldnt catch up on the discussion earlier. I believe “Free” is a great way to invoke curiosity from prospective cleints but there has to be certain restrictions on the duration of usage.

]]> By: Greg Walters http://www.mspmentor.net/2009/10/22/free-the-new-msp-strategy/comment-page-1/#comment-50472 Greg Walters Fri, 23 Oct 2009 04:00:01 +0000 http://www.mspmentor.net/?p=4526#comment-50472 Ok - yes, in one part of my life "free" is a four-letter word that begins with "F"...which is bad...like "free" print assesments. On the other hand, sometimes a complentary, introduction period can sell the longterm. The MPSA has a just such an offer. We hope to generate a little buzz, get some people to take a look, and possibly convert a few to lifelong members. Thanks for the mention. Greg Ok – yes, in one part of my life “free” is a four-letter word that begins with “F”…which is bad…like “free” print assesments.

On the other hand, sometimes a complentary, introduction period can sell the longterm.

The MPSA has a just such an offer. We hope to generate a little buzz, get some people to take a look, and possibly convert a few to lifelong members.

Thanks for the mention.

Greg

]]> By: Joe Panettieri http://www.mspmentor.net/2009/10/22/free-the-new-msp-strategy/comment-page-1/#comment-50467 Joe Panettieri Fri, 23 Oct 2009 00:01:43 +0000 http://www.mspmentor.net/?p=4526#comment-50467 JT: Good point. I can't speak for everyone but in N-able's case the "free" offer was carefully planned to involve N-able's N-central customer base. For exact details check in with them. JT: Good point. I can’t speak for everyone but in N-able’s case the “free” offer was carefully planned to involve N-able’s N-central customer base. For exact details check in with them.

]]> By: JT http://www.mspmentor.net/2009/10/22/free-the-new-msp-strategy/comment-page-1/#comment-50463 JT Thu, 22 Oct 2009 18:05:51 +0000 http://www.mspmentor.net/?p=4526#comment-50463 You're onto something here but I want to point out one other risk associated with free. When you come out with a free offer you run the risk of alienating your existing paid customer base. You’re onto something here but I want to point out one other risk associated with free. When you come out with a free offer you run the risk of alienating your existing paid customer base.

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