MSPmentor

Is there a strong connection between managed services and going green? A few months ago, I would have dismissed such talk as mere vendor hype. But a few times a week, I now hear from managed service providers (MSPs) who are writing marketing plans for 2008 that strongly emphasize the connection between managed services and green thinking.

As one VAR recently told me, any time you can remotely troubleshoot a network rather than rolling a truck out to a customer site, that’s thinking green. With so many early MSPs jumping on the green bandwagon, you can bet that some of the major platform providers will add green terminology to their messaging and branding for 2008.